Conquer Your First Hyrox with Simon Williams: 5 Tips for Success
Ready to smash your first Hyrox race? As a seasoned Hyrox athlete and coach, Absolute Performance ambassador Simon Williams is here to help you be the most prepared and confident…
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How Strength & Conditioning is Transforming Gym Spaces
Functional Training Is the New Norm Gone are the days when gyms were filled with endless rows of cardio machines. Today, the focus has shifted towards functional strength & conditioning…
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Against All Odds: Simon Williams’ Rise To the Top
Simon Williams, an Absolute Performance Ambassador and Hyrox athlete, continues to inspire with his extraordinary journey of resilience and determination. In his last chapter, Simon shared the challenges he faced…
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Team GB Judoka Nekoda Smythe-Davis returns as brand ambassador
Absolute Performance is thrilled to continue our partnership with multi-medal-winning Team GB Olympian, Nekoda Smythe-Davis. With an illustrious career and a tenacious spirit, Nekoda extends her influence as a brand…
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Strength and Conditioning Education Partnership Launched with Athlete Academy
Absolute Performance, a leading provider of gym design, installation and strength and conditioning equipment and Athlete Academy, a highly respected name in the fitness and performance education space, have announced…
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Against All Odds: Simon Williams’ Inspirational Story of Perseverance
Simon Williams, an Absolute Performance Ambassador, is a dedicated Hyrox athlete and fitness coach, passionately devoted to guiding individuals toward greater health, fitness, and confidence, thereby empowering them to transform…
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Team GB Choose Absolute Performance For Olympic Gyms For The Third Time
Cardiff-based gym design and installation company, Absolute Performance, has been awarded the contract to design, supply and install three gyms for Team GB at Paris 2024. This marks the third…
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Hyrox Athlete Simon Williams Becomes Brand Ambassador for Absolute Performance
SW Fitness and Coaching’s Simon Williams has been named as a brand ambassador for Absolute Performance, a leading provider of gym design and installation and fitness equipment. In his new…
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AP Announce New Sales and Marketing Director
Absolute Performance is excited to announce the appointment of Gary Oleinik as Sales and Marketing Director. With full responsibility for the leadership and development of Absolute Performance’s sales and marketing strategy, Gary…
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Collaboration with Hawkin Dynamics
Absolute Performance, the Cardiff based gym design and installation business, has announced a new collaboration with US movement solutions specialist Hawkin Dynamics. Hawkin Dynamics is world-renowned for its range of…
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